Service 08 / 09 - AI Search (AEO/GEO)

Your customers are asking AI. Does it mention you?

Discovery is moving from search results to AI-generated answers. A brand absent from those answers is invisible at exactly the moment someone is deciding.

What's included

The AEO and GEO programme

  1. 01

    01 Baseline audit

    A tracked set of realistic customer prompts run across ChatGPT, Gemini, Perplexity and Google AI Overviews - where you appear, where competitors appear.

  2. 02

    02 Entity and schema foundation

    Structured data, knowledge-panel alignment and consistent entity signals so models can identify who you are.

  3. 03

    03 Answer-shaped content

    FAQ blocks, definitions, comparisons and structured explanations written the way retrieval systems parse information.

  4. 04

    04 Citation building

    Placement on the directories, review platforms and publications these models actually draw from.

  5. 05

    05 Monthly visibility reporting

    The same prompt set re-run every month, so you see whether citations are moving.

AI in the process

Using AI to optimise for AI

A buyer used to scan ten blue links. Now they ask an AI and get one answer naming two or three options. If you're not among them, there's no second page to be on - and these systems favour sources they already recognise.

What stays human

Deciding what to build, what content will earn citation, and how to read a shift in the data - that's judgement, and it's where the value sits.

  1. Step 01

    Prompt testing at scale

    Running prompt sets across hundreds of queries and models.

  2. Step 02

    Citation pattern analysis

    Reverse-engineering which sources get cited, and why.

AI Search (AEO/GEO) FAQ

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